• Are you telling your brand story in social media?

#LearnSocialMedia – How to Learn Social Media from Your Home

No matter what type of business you’re in, it’s mandatory in today’s market that you be up-to-date on how social media can help you meet your goals. Gone are the days when you could throw up a few posts and move on.

To make the most of what social media has to offer, you need to know what makes each platform unique, the best way for your specific business to measure results, and how to get maximum engagement from your followers.

Face it – unless your business is selling social media services, you probably aren’t an expert at social media. Of course, there’s absolutely nothing wrong with that. The good news is that there are professionals out there who are passionate about helping people just like you use social media to get your message out. They are there to teach you what you need to know to turn social media into a key element of your marketing strategy.

You probably know what comes next. In order to use social media to its full potential, you need training. Ugh, you may be thinking. Training means leaving the office and spending time offsite sitting in a classroom. You just don’t have time for that.

Well, think again, because you can learn how to use social media without leaving your office. Even better, you can take courses right at home. With online eLearning, you control the schedule and the location.

The Social Power Program will give you all the tools you need to create a social media strategy from scratch or enhance your existing strategy. You’ll also get the nuts and bolts that will help you and your team put your strategy into action.

The program is affordable so that you can make sure that anyone in your organization who touches your social media can do so the right way.

From learning how to get found on social media to understanding how to get your community to engage, you’ll get actionable knowledge from the very first lesson. Not only that, we’ll start you off with a FREE comprehensive social media analysis. Your analysis will give you a baseline so that you can monitor your progress. In no time at all you’ll see your metrics improve, your engagement go up, and your SEO pay off.

Be sure to Follow us and Let’s Engage!

Hollie Clere of The Social Media Advisor is a “#BeAwesome” Developer, Social Media, Brand Builder, Content Manager, Trainer and Author in LinkedInFacebookTwitterBlogGoogle+YouTubePinterestInstagram, and the tools to manage them.

Click here for Social Media TrainingSpeaking and Strategy Consultations.

Finding the Real Currency in Business – The Rise of the Micro-Influencer


There is so much noise in all of your marketing. Every prospect needs 8+ forms of communication, gifts and traditional mail are becoming a treasured art and social media has made waves in the marketing community with the rise of Micro-Influencers! What does that mean anyway and how can YOU become one? Or … are you an influencer already? We will teach you the top skills you need to solidify your brand strategy to elevate your marketing to influencer level!

Join us Tuesday April 23rd, Aurora, CO 1-3p or Wednesday April 24th, Colorado Springs, CO 1-3p

***Early Bird Tickets: $57 ends April 12th

***Regular Price tickets: $97/person

Finding the Real Currency in Business – The Rise of the Micro-Influencer

Keeping Relationships the core focus of your online and offline strategy will keep you from getting lost in the crowd.

This talk will discuss the importance of integrating YOUR story, hand in hand with a marketing strategy both online & offline. These key components will help you establish your true “voice” and build a solid foundation. By using tangible components of traditional marketing in conjunction with your online marketing, you are able to build stronger relationships with your audience, making you the MICRO Influencer of your industry.

Take your marketing to the next level and become THE Influencer in your industry!

Walk away with:

– Editorial calendar so you know what yo post and on which days

– Strategies to multi-purpose your content so you never run out of items to post in your channels

– Tools to make posting easier and more streamlined

– Top tips to take your online marketing further with offline strategies

– Keys to becoming THE influencer in your industry!

We are so excited to host this one time – LIVE – event in Aurora and Colorado Springs!!

Early bird tickets end April 12th and there are only 30 spots available for each workshop!!

Reserve your seat today at: https://www.eventbrite.com/o/the-social-media-advisor-7132177193


  • Blog

Join us in supporting awareness of Ovarian Cancer!

Ovarian Cancer Awareness

We are building a TEAM to walk this year in support of education and awareness of Ovarian Cancer.  The purpose for our walk with COCA and building a team for the Jodi’s Race Event on June 8th 2019, is to spread awareness to others about Ovarian Cancer, it’s symptoms and encourage self advocacy, while walking in loving memory of those who this disease has taken from us way to soon.


As a survivor of this terrible disease, our founder is on the mission to support others in their journey.

Connect with us on Facebook to learn how you can support this mission!


Facebook: https://www.facebook.com/pg/Teal-Troopers-260844461497899


  • The Social Media Advisor Team

#HiretheExpert – What to Look for in a Social Media Speaker

There are a number of reasons you might want to hire a social media speaker. Perhaps you’re hosting an event where you need a keynote. Maybe you want to bring in an expert to breathe new life into your social media effort. No matter your reasons, there are a few things you should look at when you hire a social media speaker:

  • How in-depth is their social media knowledge?
    There are many speakers available who advertise expertise in social media. But just how deep is that experience? There are ways to find out. First, check out their pages. Do they strike you as someone who knows what he or she is doing? Have they actually worked as a social media expert or are they primarily a speaker?
  • What are their speaking credentials?
    It is not uncommon for subject matter experts to supplement their work with speaking engagements. That is a perfectly reasonable thing to do, but you want to make sure he or she is an engaging speaker as well as a proven expert at social media. How much speaking experience do they have and in what type of environment?
  • What is the focus of their social media presentations?
    If the purpose of the engagement is to offer training, perhaps a humorist is not the way to go. On the other hand, a conference keynote will have a distinctly different flavor than a training session. Are you looking for motivational/inspirational, one on one interaction, or an in-depth training?
  • Do they understand your goal?
    No matter who you hire for your speaking engagement, he or she should be fully aware of your goals and be able to craft a presentation that accomplishes those goals. How much time will they be willing to spend with you to make sure that you are in alignment? How will you ensure that they are on the right track?
  • How satisfied were their previous clients?
    A reputable speaker will be happy to provide you with references and background material. They may also have recordings of previous presentations available for you to watch online.

With a little homework, you can be sure that your social media speaker is the right fit for what you have in mind. Don’t hesitate to ask questions, talk to references, and review their social media – the extra time is worth it!

Are you ready for one on one training on social media marketing? Are you looking for the right social media trainer for your team or speaker for your next event? Let’s chat! https://hollieclere.youcanbook.me/

Be sure to Follow us and Let’s Engage!

Hollie Clere of The Social Media Advisor is a “#BeAwesome” Developer, Social Media, Brand Builder, Content Manager, Trainer and Author in LinkedInFacebookTwitterBlogGoogle+YouTubePinterestInstagram, and the tools to manage them.

Click here for Social Media TrainingSpeaking and Strategy Consultations.

Learn how to use social media to grow your business online with our video series!

  • Learn the fundamentals of social media
  • Learn how to build better brand engagement
  • Learn how to enhance your visitors' experience
  • Learn how to grow your business using social media strategies.

If you want someone to break down aspects of social media to get more clients and build your business using social media, this is the program for you.

©2018 Clere Communications / The Social Media Advisor