Tag: Social Power Program

#LearnSocialMedia – Learn How to Build Your Social Presence

As a business owner building an online presence, you have access to a lot of tools. The trouble is, sometimes there seems to be so many that you don’t know what to use or where to even begin. If you aren’t using social media to market your work then you are missing out. It can be the most cost-effective way to connect with and understand your customers, promote awareness of you and your products, and grow your customer base.

The beauty of social media is that it gives you a direct line to your customers in a way that no other type of marketing can. To use social media effectively, you need to follow some best practices so that your efforts will prove beneficial.

  • Have goals: You probably already have a social media presence but do you have goals? If you are out there simply because you feel like you have to be then chances are you’re not using social media effectively. What do you want to achieve with your social media marketing?
  • Have a plan: Use a haphazard approach, and you’ll get haphazard You need a purpose for what you post and a strategy for why you’re posting. Social media strategy is the difference between just showing up and actually achieving results.
  • Be consistent: If you think about what makes advertising effective, then it will make sense to you that you need to create content and post regularly to become a channel that your customers and target audience can rely on.
  • Be human: Social media users are pretty savvy, and they can spot a fake a mile away. You behave like a robot you’ll get the kind of loyalty that robots deserve. Think about your most recent experience seeking quality customer service in your own life. Now contemplate how you interact with your customers. What lessons can you take from that to improve your online presence? Social media is meant to be social. Businesses that miss that truth will often be frustrated with the return on their effort, time, energy and money.
  • Focus on relationship building: The beauty of social media is that it can enable you to develop relationships with your customers. Post it and forget it? Not if you want to be successful online. People do business with people.
  • Tell a great story: Social media affords you the opportunity to weave a great tale about you and what you are passionate about. Social media storytelling is the difference between simply posting and creating a loyal brand following.

Using social media is easy. Using social media effectively is not. Fortunately, you have access to the Social Power Program. This online training resource puts expert advice and practical tutorials at your fingertips so that you can learn how to make the most of what social media has to offer. It’s the perfect resource no matter what your level of expertise. If you are just getting started, we recommend the Storytelling track. For companies with a consistent social media presence, it’s time to up your game with the Strategy option.

The Social Power Program is designed to help you learn how to discover your real audience and target your approach, make the most of storytelling, and get your message across. At the same time, you’ll learn the secrets to engagement and relationship building. The Social Power Program is not just affordable; it’s cost effective. After all, what’s the point of dedicating your valuable time and resources to social media if you aren’t certain how to make it work well? Join us at the Social Power Program.

Be sure to Follow us and Let’s Engage!

Hollie Clere of The Social Media Advisor is a “#BeAwesome” Developer, Social Media, Brand Builder, Content Manager, Trainer and Author in LinkedInFacebookTwitterBlogGoogle+YouTubePinterestInstagram, and the tools to manage them.

Click here for Social Media TrainingSpeaking and Strategy Consultations.

#LearnSocialMedia – The Value of Investing in eLearning

As a social media marketer, you know how important it is to stay up-to-date with the latest trends and techniques. As a business owner, you know the value of investing in your company so that it becomes stronger, better and more profitable. But are you combining these two essential tools—staying up to date while investing in growth? If the answer is no, then it’s time to take a hard look at eLearning.

When done right, eLearning can help you achieve your business objectives, enable your employees to do their jobs better, be more productive, and stay in their jobs longer. That applies to social media as well as other areas of your business.

Setting Up An eLearning Program Is Quick and Efficient

If you are already providing your employees with training, then you know how difficult it can be. If they go offsite, you’ll experience significant lost time. If you bring experts in-house, you are likely spending valuable resources on document production, and other preparation.

ELearning can eliminate the need for your employees to travel, remove the overhead needed for creating manuals, and get rid of the expense of hiring professional trainers.

eLearning Is Cost Effective 

With the tools that are now available, setting up eLearning programs has never been more affordable. Numerous studies indicate that eLearning is much less costly than in-house training with some companies reporting a savings of as much as 60%.

eLearning Can Help You Retain Employees

People leave their jobs for many reasons, but we know that burnout and lack of engagement are key contributors. An effective eLearning program not only gives your employees the tools they need to succeed in their jobs while learning new skills, but it also lets them know you value them. As a result, they are less likely to look for greener pastures.

If you’re looking for a good place to start when it comes to eLearning and social media, then turn to The Social Media Advisor’s Social Power Program. Social Power Program is an online eLearning and accountability program that is designed to teach you and your team how to take advantage of social media to grow your business. You’ll receive a new training module from a powerhouse team of experts each month plus you’ll be part of a community where you can get support when you need it.

If you aren’t taking full advantage of available tools when it comes to eLearning and social media, now is the time. You’ll see better engagement with your social media followers, happier and more productive employees, and you’ll be taking a big step forward when it comes to accomplishing your business objectives.

Be sure to Follow us and Let’s Engage!

Hollie Clere of The Social Media Advisor is a “#BeAwesome” Developer, Social Media, Brand Builder, Content Manager, Trainer and Author in LinkedInFacebookTwitterBlogGoogle+YouTubePinterestInstagram, and the tools to manage them.

Click here for Social Media TrainingSpeaking and Strategy Consultations.

Announcing our new ELearning Online Training System: Social Power Program


We are excited to announce the videos are getting read to load for our NEW ELearning Online Training System: Social Power Program

Here are some great details about the program


Register now to lock in your low membership rate of only $27/month. 

Questions and challenges you may have with your Social Media Marketing for your Business:
  • Are you finding it difficult to build a following in social media?
  • Are you wanting to attract more followers to your brand?
  • Have you created a social presence in the right mediums?
  • Where should you expand your brand?
  • How do you have active conversations?
  • How do you build a following?
  • How do you schedule time in the day to post?
  • How can you sell more of your products and services?
  • How can you develop the right content for your viewers?
  • How can social media work for you?
  • What tools are out there to make social media management smarter not harder?
If you have struggled with any of these issues, Social Power Program is the system for you.

Who are ideal users of this Program?

  • Executive Level Employees
  • Business Owners
  • Administrative Assistants
  • Marketing Teams
  • Sales Teams
  • Human Resources Staff

Most People are NOT using Social Media to take them to the next level of business. Mostly because they just don’t know how it works or how to do it.

Get results from your Social Media Marketing!

What Level of Experience is Required?

Because this program is ideal for nearly ANYONE wanting to learn how to use Social Media for Business, here is what you have to know how to do first:

  • Know how to submit an online purchasePrint and Save Documents
  • Be able to Navigate a Website

How Does it Work?

1) Pick your level or start at #PowerProgram1

2) UNLOCK a Training Video every month
3) Work at your own pace and watch the video as many times as you need to
4) After you complete 6 video sessions in each MODULE, you will unlock a

  • FREE 45 minute tutorial walking you through STEP BY STEP Instruction of how to implement Social Media strategies and processes for Facebook, Twitter, LinkedIn, Google+, YouTube, Pinterest + the Tools we recommend
  • You unlock either 1, 2 or 3 videos each month
  • You receive the Social Media Marketing EBook: “The Three Things you MUST Do in each Social Media Platform for Marketing”
  • Participate in “Ask The Expert” Calls – get YOUR questions answered

Visit this link to learn more about the modules and to discover if Social Power Program is right for your business.  http://www.socialpowerprogram.com/


~ Social Media is changing the way people do business.  Don’t get left behind ~ 

Hollie Clere

Hollie Clere, of The Social Media Advisor is a social media manager, trainer and author in LinkedIn, Facebook, Twitter, Blog, Google+ , Pinterest and the tools to manage them. Click here for her Social Media Links


Curious on whether your social brand is built properly?  Get your Social Media Analysis today. 


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Learn how to use social media to grow your business online with our video series!

  • Learn the fundamentals of social media
  • Learn how to build better brand engagement
  • Learn how to enhance your visitors' experience
  • Learn how to grow your business using social media strategies.

If you want someone to break down aspects of social media to get more clients and build your business using social media, this is the program for you.

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