The Scoop on Canva
Social Seven – Social Media Podcast
With Erin Cell of Socially Powered and Hollie Clere of The Social Media Advisor
The Scoop on Canva!
Canva is a social media management tool. It allows you to create images for your website, social media, business cards, presentations and other branding needs. There is a free version and an upgraded version. There is also the option to select from premium images and pay for different templates and designs.
The crisp colors, cool fonts and other options in Canva are very nice. Plus, you can import your own images and edit them within the site. This helps to really brand. It takes it from a corporate brand to something a bit more personal. Social media users should be using a lot of images.
Canva is now coming out with Canva for work, which will allow social media managers to better organize design elements for their clients. That will enable this group to separate logos, images, fonts and colors by clients and keep everything separate but still accessible on the site.
When you play with different photo editing tools there can be a bit of a learning curve. This takes advanced graphic design knowledge out of the equation. No need to learn Photoshop or be a graphic designer to create something in Canva. When you use this tool, you feel like you are paying for top-notch design elements. Even the templates are affordably priced. You could make 100 different designs or images and store them within the tool for future use.
Also, Canva has all the major social media platform dimensions. It’s automatically formatted whether you want to make a Facebook ad or a Twitter cover image. Users can also create images using custom dimensions as well.
Canva at work does have an affiliate program for early access to this site feature.
Canva also provides learning tools including a design school. These will teach you how to use the tool. For those with writer’s block, there is a stream of designs from other users to help inspire you to make something new.
Those of you who haven’t used Canva before, check it out. Play with the templates. Go through some of the tutorials and try some different things. It’s an awesome tool. It will change your branding and put yourself into your brand for a change.
Think Canva has a place in your toolbox to design on the fly and spread your message? Follow us on social media to find out when our Social Seven podcast is streaming live!
