#DevelopStrategy – Return on Investment in Social Media
1. Create a lead magnet. This can be as simple as a discount coupon or as complicated as generating a comprehensive ebook to help your potential clients/customers deal with a real-world problem.
2. Create buzz using a hashtag campaign that our influencers will be willing to share and participate in.
3. Share theme-related content on all social media channels that generates buzz for new product or service.