• Are you telling your brand story in social media?


http://www.thesocialmediaadvisor.com/Speaking_Events.html
If you are like me, you might attend multiple networking events each week. Not only is this a great opportunity to meet new people, but also collect contact information for connecting deeper. There are a few tactics I have in place when I connect with someone new that may benefit you if you are trying to optimize your networking experience.
(1) Remember a Few Key Take Aways From Your Visit 
Write down a few things you remember about this person that will spark a memory later when you send them an email thanking you for connecting and encourage a follow-up meeting.This is so very important and what a lot of people forget – EMAIL them a memory from your encounter.  It will not only show that your encounter was memorable, buut that you value their connection.
(2) Connect with them on LinkedIn
Connecting on LinkedIn takes the face to face meeting to a higher level showing your contact your interest on connecting further. Adding them to your “Professional Network on LinkedIn” provides them with a deeper visibility to you and vice verse.
(3) Visit Their Website and Connect With Your New Connect in Social Media Platforms 
If you take the extra step of visiting their website, you will probably learn a bit more about the service they offer, learn about potential networking opportunities, but also see if they have a presence in other social media platforms.  Fanning and Connecting to the other social platforms takes your engagement to a higher level of getting to know them and learning more about what they have to offer.
Networking is an opportunity to build relationship marketing on a deeper level.  You have already met the person, seen their face, heard their heart for their business and now you are taking that next step to get to know them better.  These 3 components may really enhance your next networking encounter.  Don’t just take a business card and walk away, take the time to dive deeper and it will open doors you may have never imagined.

~ Social Media is changing the way people do business.  Don’t get left behind ~ 

Hollie Clere, of The Social Media Advisor is a social media manager, trainer and author in LinkedIn, Facebook, Twitter, Blog, Google+ , Pinterest and the tools to manage them. Click here for her Social Media Links

Sign up for your Free Social Media Analysis 
 

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http://www.thesocialpro.net
We are developing the final stages of  our new social media training platform and we are needing recommendations from YOU!  Deadline for this contest is May 19th!
If you can answer yes to any of these questions, we would love to highlight your recommendation on our website!
* Have you found value in the information we have shared?
* Do you find our information to be informative, educational and provide a perspective on social media?
* Have we trained you 1to1 on any aspects of social media or online marketing / blogging?
* Have we provided an analysis for you on your current social media marketing campaigns?
* Have we Revamped any of your social media profiles?
* Have you attended a workshop, lunch and learn or informational call about social media?
* Do you follow/fan any of our social media pages and found value in the information we have shared?
What we are seeking for a recommendation – Only 4 things!:
(1) Please include in your emailed recommendation your profile picture for use on our website with your recommendation
(2) Please include wording stating how our education, information or training has been of benefit to you and what you were able to use from that time to enhance your online marketing experience
(3) Anything else you would like to include about our trainer or the information you found to be of value to you
(4) Your title / company / website address.  We would love to showcase your business in our launch as well!
We will pick the best recommendations to include on our new training website, giving the winners exposure for their business and also a Starbucks Gift Card.  If your recommendation is selected, we will reach out to you for your mailing address if we don’t have it already.
DEADLINE is May 19th!
Thank you for your support!

~ Social Media is changing the way people do business.  Don’t get left behind ~ 

Hollie Clere, of The Social Media Advisor is a social media manager, trainer and author in LinkedIn, Facebook, Twitter, Blog, Google+ , Pinterest and the tools to manage them. Click here for her Social Media Links

Sign up for your Free Social Media Analysis 
 

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http://www.meetup.com/Denver-Entrepreneurs/events/168770442/
We are excited to host a table at Social Buzz Network’s 3 Year Celebration on 4/8 6-9pm with Jake Jabs at Denver’s Downtown Aquarium!  It is a huge honor to listen to this years Key Note Speaker who is one of Denver’s most well known local Entrepreneurs;  Jake Jabs.  Jake Jabs has owned American Furniture Warehouse since 1975.  With 12 stores in Colorado and a location in Arizona, Jake has shown Entrepreneurs in the state how dedication and hard work can build a successful business.
The Social Buzz Network is a local networking group utilizing social media to promote business, build relationships and showcase local businesses.  The 3 year celebration will be full of appetizers, prizes and gift bags, vendor sponsors and would not be complete without a fabulous opportunity to network with other business people!
Register for you ticket to attend the event and be sure to stop by our table and say “Hello”.  We would love to meet some of our local viewers!

~ Social Media is changing the way people do business.  Don’t get left behind ~ 

Hollie Clere, of The Social Media Advisor is a social media manager, trainer and author in LinkedIn, Facebook, Twitter, Blog, Google+ , Pinterest and the tools to manage them. Click here for her Social Media Links

Sign up for your Free Social Media Analysis 


If you are like me, you have met many people through face-to-face in networking meetings and events.  It is a wonderful resource to be able to meet someone, talk about mutual interests, exchange business cards and . . . then what?   

Do you intentionally connect again in person to dive deeper; talking about each others specialties?   

Do you load their contact information in your contact list or maybe send an email or two talking about the things you do in hopes there is some mutual benefit? 

If you have tried this in the past, chances are the relationship quickly ends after your first email or exchange of business cards.

How can you build on that initial meeting and maintain the business relationship?
First off, the initial meeting doesn’t provide enough time to really dive into all of the skills, services and specialties that your connection has to offer.  Even in 10 minutes, it is difficult to breakdown a list of the reasons why each of the service offerings can be of benefit to someone. Taking the time to really get to know this person and ideally the best way to refer business to them would require many meetings, discussions and examples of how they have helped other clients in the past.
One of the best ways to get familiar with the additional information that should be shared is a mutual exchange of relationship building through social media.  Here are some starter ideas of how to get that conversation in the right direction.
(1)    Connect with that person on LinkedIn
     a.       Connecting on LinkedIn shows your contact that you are interested in continued networking past the business card exchange
     b.      Depending on how they have their profiles configured, if they have their contact information loaded right into their LinkedIn profile, you export your connections into Outlook (for example) and it will populate there for you.  
(2)    Send a personal message thanking them for the connection
     a.       Messages in LinkedIn can be searchable in your Inbox, the same way names / titles / industries / specialties are searchable under People, Company and Group sections of the platform. 
     b.      Include questions they can respond to in your message; such as asking them more about their specialties or some other interest such as personal goals or their favorite book.
(3)    Ask if they connect in other social spaces and send them your social links as well.
     a.       If you are a Twitter, Facebook, Pinterest, Google+ or LinkedIn Company user, a great way to build followers and pages you are following is by connecting to those you are connected to in your network.  Due to space in most cases, the easiest way for those to be shared mutually is through a personal message.
     b.      Sharing of content in the social profiles provides a great means of communicating your services
Because social media is a great social medium for sharing business experiences, life events, service offerings, relatable story telling and promotions, your new connection will have the opportunity to not only share with you, but will also have the opportunity to learn from your sharing and contribute questions and reciprocal discussions in return.
By taking your business card exchange to a new level utilizing your social media resources, your relationships can continue to grow past the initial meeting and hopefully lead to another face-to-face discussion about other things you are mutually interested in.
It takes commitment, time and care; but then again, any good relationship takes work to maintain.  Give it a try and see if you set the trend in your network with relationship building.

~ Social Media is changing the way people do business.  Don’t get left behind ~ 

Hollie Clere, of The Social Media Advisor is a social media manager, trainer and author in LinkedIn, Facebook, Twitter, Blog, Google+ , Pinterest and the tools to manage them. Click here for her Social Media Links

Sign up for your Free Social Media Analysis 

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